The dynamically evolving world of internet marketing shelters a lot of misinformation along with essential facts. This plethora of misinformation often leads businesses to a wrong direction affecting the growth and success of the organization. You might be thinking that you are well aware of the concept of search engine optimisation; however, our SEO company on Sunshine Coast has managed to put forward certain myths that need to be busted for the better of the business.
Sunshine Coast SEO considers the following to be myths:
1.Rankings are improved by meta tag descriptions
The text that is displayed along with your link in the search results forms your meta tags. Attention gripping descriptions will definitely thrust more users to click your links; however, they are not the only pointers that will rank your page higher. They are no longer indexed by search engines- Google and Bing. You cannot ignore them altogether; you need to have a proper meta tagging in place.
2.Page Rank does have a critical role to play
Named after Google’s CEO, Larry Page, Page Rank is a 1 to 10 ranking of the overall position of every website. Higher ranking will be ensured by bigger the number. This concept dominated the SEO experts in the past. However, today, Google’s algorithm has updated itself and moved beyond any single indicator. The Page Rank still exists but factors such as relevance and context matter also are important areas of consideration.
3.More inbound links lead to better performance of your website
Google’s recent algorithm updates values quality over quantity. Providers of SEO services on Sunshine Coast are well aware that the super low-quality links can get your site penalized, the cost of which is heavy. The professional SEO company sunshine coast hence focuses on obtaining links with relevant texts from sites that are relevant to your products, services, or industry.
4.Domain names rich in keywords is what Google prefers
Google used to put a little emphasis if keywords were there in the domain names. But that is well past now. Now, Google prefers the keyword that is relevant to the content inside not alone the right domain name.
SEO services Sunshine Coast providers understand the essential points that need to be taken into account while undertaking SEO job for your website. Hence, it is always advisable to seek the right SEO company on Sunshine Coast that will rise above the common myths and will optimise the visibility of your business online.
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